Notes, ideas, and frameworks in progress.
I’m Paul Hewett, a founder and consultant working at the intersection of data, intelligence, and marketing technology.
This is my public workspace, a place to explore how data, AI, and technology are reshaping how brands are discovered, understood, and measured.
You’ll find field notes, frameworks, and experiments from work in progress, where human and machine intelligence meet practice.
Some ideas are refined, others still forming. The goal isn’t perfection, it’s clarity through iteration.
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© Paul Hewett · Founder · Consultant · Advisor | Helping brands get discovered in the intelligence economy